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Mega Beauty Festival Pop-Up Unveils 90% Off Deals at The Cathay

Discover luxury and cult-favourite beauty at unbeatable prices in this highly anticipated pop-up event.


Joe's Outlets Mega Beauty Festival at The Cathay. Grand opening pop-up from Aug 15-21. Up to 90% off on 100 brands. K-beauty and more.

Image: Instagram/megabeautyfestival.sg


From 15 to 21 August 2025, The Cathay transforms into a beauty lover’s haven as the Mega Beauty Festival makes its grand debut. Shoppers can explore over 100 brands spanning K-beauty, prestige skincare, make-up, perfumes, and K-fashion with discounts of up to 90 percent.


To sweeten the deal, every $100 spent earns shoppers a free gift pack worth $88, featuring premium items from brands like Estee Lauder, Sabon, SPLAT, and Yousha. Each day offers a different selection, from indulgent body scrubs to chic mini pouches and fragrance diffusers. A $5 sign-up voucher is also available for visitors who want even more value.


Beauty festival flyer offering free gift packs for every $100 spent. Includes Estee Lauder items, towels, and diffusers from 15-17 Aug.

Image: Instagram/megabeautyfestival.sg


With its prime location near Dhoby Ghaut and Bencoolen MRT stations, this event is set to draw beauty enthusiasts looking for exclusive finds at exceptional prices.


Promo Details:

  • Dates: 15 to 21 August 2025

  • Operating hours: 10:30am to 9:30pm

  • Location: 2 Handy Road, Singapore 229233



Find out more here!

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